La IA está transformando las empresas


In the fast-paced world of technology, artificial intelligence (AI) is playing an increasingly important role. In 2023, AI was a popular topic of conversation. However, now in 2024 we are seeing it being implemented and adapted on a large scale. One of the most fascinating innovations is generative artificial intelligence, which is found in tools such as Microsoft Copilot. This type of AI processes data and can create original content. Instead of simply following known patterns, generative AI can imagine, write, design and much more.

Below, we will explore 5 ways in which AI is changing the way we work and collaborate.

Discover how AI is revolutionising the business world

  • Time optimisation: Generative AI, such as Copilot, helps people reclaim time they would normally spend on repetitive and monotonous tasks. Copilot can support activities such as scheduling and data analysis, allowing users to focus on more strategic and creative tasks. However, this efficiency can also lead to an overload of meetings, as some people may feel more able to attend them because they have more time available. This extra time should be spent on tasks that really add value to the organisation.
  • Put more value on soft skills: As generative AI becomes more prevalent in the workplace, people skills become more important. These skills include management, communication, leadership and teamwork. Copilot does not replace these skills, but complements them. By freeing employees from routine tasks, it gives them the opportunity to focus on personal development and collaboration. This highlights the importance of interpersonal skills, as more time can now be spent on building relationships and working together.
  • Questions without fear of judgement: In meetings on platforms such as Microsoft Teams, Copilot can be used to resolve questions without fear of judgement. This is useful for those who participate in meetings in a second language or for neurodivergent people. Generative AI acts as a patient companion willing to answer questions and provide additional information. This ability to interact without fear of error fosters a more inclusive and open environment. Everyone feels comfortable asking questions seeking clarity.

The key to success is finding the right balance between AI and human skills, to move towards a more innovative and collaborative future
  • Reduced search time: Employees often spend a lot of time searching for information in emails, chats and documents. Copilot simplifies this process by searching all these resources and providing relevant answers. Generative AI not only saves time, but also increases productivity by providing accurate and fast information. This allows employees to focus on more creative and strategic tasks, rather than wasting time searching for information.
  • Conversations instead of commands: To get more accurate answers from generative AI, it is important to learn to ask questions in a conversational and follow-up manner. Copilot acts as a quiet assistant that helps manage workload and stimulates creativity. Instead of giving orders, users can interact with it as if they were talking to a friend. This change in mindset fosters greater creativity and allows users to explore solutions more fluidly and efficiently.


Generative AI, such as Microsoft Copilot, is transforming the way we work and collaborate. From efficient use of time, to improving social skills, to being able to ask questions without fear of judgement, to reducing time spent searching for information. These tools are undoubtedly changing the work environment. By adopting a conversational approach rather than issuing orders, users can take full advantage of this technology. As well as discovering new ways to be creative and productive.

Jorge David Ortega – Software Developer at Itequia